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Primera Air

Airlines offer “rescue fares” to Primera passengers

LCCs are offering cut-price tickets to stranded passengers, but some will be available longer than others.

As has been the case with previous airline collapses, colleagues in the industry say they are coming to the rescue of stranded passengers from Icelandic-owned Danish-Latvian Primera Air’s bankruptcy this week, with discounted tickets for flights home.

Norwegian has introduced “rescue fares” available to buy until October 14, for which prices have been lowered by 50%, excluding taxes. Ryanair has made a similar gesture – but for these, passengers have to act more quickly.

Norwegian offers the cut-rate prices for routes between Copenhagen and Malaga, Palma de Mallorca, Las Palmas and Chania in Crete, as well as on long-haul routes between London and New York and between Paris and both New York and Boston.

But there are special booking procedures that the ex-Primera passengers must follow. The tickets cannot be ordered on the Norwegian website but instead must be ordered directly on a phone hotline, +47 2101 6771.

In order to prevent abuse of the offer, the original travel documents from Primera Air must also be taken on the journey.

Short-lived offer
Ryanair, which is known to offer “rescue fares” even when a competitor closes a single route, has come up with a more short-lived offer than Norwegian’s.

Bookings for the European flights must take place on Ryanair’s website no later than midnight on Thursday October 4.

“We have started rescue prices from Copenhagen and Billund to help those customers who are suffering from Primera Air’s bankruptcy,” explains Chris Lundshøj, responsible for Ryanair’s sales and marketing in Scandinavia and the Baltics.

“Customers should book an air ticket quickly, because these low prices will soon be gone – like Primera Air.”

Meanwhile, Peder Hornshøj, administrative director of the Danish Primera-affiliated tour operator Bravo Tours, has reassured that everyone the operator has sent abroad on holiday will get home one way or another.

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