Avis Budget steps up Asia expansion

Avis, Asia, singapore, taiwan, hong kong, China, travel agents, TMC, package, travel, tourism, car, hire, rental, drive

Avis Budget Group

Car rental group works with trade and will launch new brand

The car rental brand Avis Budget Group is stepping up its Asia expansion plans, Julia Kemp, director of international sales & partnerships, tells TTG Asia.

“We have a big focus on the leisure market, and in particular we’re looking to do more activities with the travel trade in Singapore and Southeast Asia.”

Part of its trade outreach efforts is to increase “new travel agency-friendly booking tools and platforms, incentives and product training tools”, she explains.

“We’re working a lot with the travel agents and global TMCs. We’re looking to develop even deeper partnerships with them. We’re also trying to tailor our products and services to the needs of the travel agent.”

She adds: “We’re going to introduce an all-inclusive car rental package, which takes things like damage cost into account, that will be easier for travel agents to sell.”

Besides agencies, Kemp says Avis is also in partnership with “nearly all of the key airlines”, being integrated into their web services and loyalty programmes.

New brand
She also revealed that Avis would soon launch a new brand in line with its new focus on Asia. The company recently launched car-sharing brand ZipCar in Taiwan, which now joins the US and Europe. The app-supported service allows users to pick up, drive and drop off ZipCar-branded vehicles in designated cities.

When asked about ZipCar’s expansion potential, Kemp said Avis was “looking across Southeast Asia for other countries where the model would work”. This includes Singapore, as well as China and Hong Kong.

Related stories

‘Eco-focused’ car rental reaches Sweden

Avis Budget in Scandinavia sold

Car rentals offer more high-end vehicles

x

Check Also

Karup, Kastrup, name change, Jutland, airport, Midtjyllands

No more Kastrup-Karup confusion

Central Jutland airport set to be renamed

Malawi, safari, elephant attack, Norwegian, death, died, killed, guide

Elephant attack kills Norwegian in Malawi

Victim was experienced safari leader and photographer

copenhagen, denmark, tourism, fertility, medical, treatment, german, lesbian, LGBT, clinic, egg

Fertility tourism boosts Denmark visits

German couples flock northwards for pregnancy help

danish travel awards, denmark, best, 2017, prize, car hire, airline, cruise line, hotel, travel agency, business travel

Danish Travel Award winners named

Big turnout for awards ceremony in Copenhagen

Russia grounds six airlines, warns 30 others

YAK-Servis, owner of crashed Yak-42 aircraft, among those shut down

Car hire companies rent more hybrid cars

And some hotels are installing electric charging stations