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Cobalt Air

Cobalt Air deploys “blue box” of entertainment

The new Cypriot airline obtains simple boxes, three per plane, that allow passengers to stream content.

Cobalt Air, Cyprus’ new and expanding airline that launched in 2016, has enhanced its onboard experience for passengers in all classes with inflight entertainment across its Airbus A319 and A320 fleet via a portable box.

Cabin crew training on the wireless IFE platform, called Bluebox Wow, was completed last week in readiness for the system to go live this week across the carrier’s route network.

Bluebox Wow, created by Bluebox Aviation Systems in Scotland, delivers wireless media content streamed to passengers’ own devices including phones, laptops and tablets.

Cobalt passengers will now be able to stream movies and TV shows accessed through a web browser, with music, games and magazines to follow later.

Cobalt Air has signed up for three Bluebox Wow boxes per aircraft, to be secured in the overhead bins, which the airline says ensures that every passenger can access content throughout their flight.

No fittings, no disruptions
Bluebox Wow is a portable, lunchbox-sized unit whose single, swappable rechargeable battery can deliver up to 15 hours of streamed video content.

“We are very pleased to be offering inflight entertainment on board our flights now, just ahead of the peak summer and family holidays,” said Cobalt Air CEO Andrew Madar.

“From the outset we were clear that we didn’t want to have any disruption to our extremely busy fleet that a fitted system would incur. This solution from Bluebox was ideal for us – affordable and excellent quality, just like us.”

He continued: “All our cabin crew have to do is turn it on and swap batteries when required. Families always travel with multiple devices so we are making sure that every passenger can access our movies and TV shows.”

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