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AC Hotel Bella Sky Copenhagen (photo: BC Hospitality Group)

Copenhagen has top MICE location

The technology provider Cvent has unveiled its lists of top meeting hotels in the US, Europe, the Middle East and Africa, and Asia Pacific for 2019, and Copenhagen has made the list in Europe.

Cvent, a US-based meetings, events and hospitality technology provider, released its annual lists of top MICE hotels in the world on May 21. The list was compiled by analysing meeting and event booking activity through the Cvent Supplier Network (CSN), said to be one of the world’s largest venue sourcing platforms.

More than €14.4 billion and more than 42 million room nights were sourced through the CSN in 2018, the provider said. Cvent lists rank hotels based on group business performance according to various criteria, including total requests for proposals (RFPs) and conversion rate.

“The hotels featured on this year’s lists are elevating their group business strategy through innovative digital marketing and quick and complete online responses to RFPs – which is exactly what event professionals want,” said Chris McAndrews, vice president of marketing for Cvent Hospitality Cloud. “Our Top Meeting Hotels lists are consistently used by event organizers to find great hotels and by hoteliers looking to set themselves apart to increase their property’s group business revenue.”

Europe and additional lists
The Hilton Prague was named the best from the top hotels for meetings and events in Europe. It was followed by the Melia Castilla Hotel & Convention Centre in Madrid and the InterContinental in Vienna in second and third place, respectively.

The only hotel from the Nordic countries in the list of 50 in Europe was the AC Hotel Bella Sky & Bella Centre in Copenhagen, which came in 40th.

To address increased demand and buyer preferences, Cvent unveiled additional lists which segment hotels further based on commonly searched attributes including meeting space square footage and region-specific locales.

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