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Etihad Airways A380 (photo: © Thorbjørn Brunander Sund, danishaviationphoto.com)

Etihad brings in hand baggage-only fares

The new economy fare, called Deal Fare, foregoes suitcases and includes only a 7kg carry-on allowance.

Etihad Airways is bringing in more changes to its pricing structure, launching a new hand baggage-only economy fare. The Abu Dhabi-based carrier says the fare allows economy-class passengers to buy lower fares if they have no checked baggage.

The Deal Fare, as it is called, will initially be made available across select destinations in the Middle East, on flights between Abu Dhabi and Bahrain, Kuwait, Oman, Saudi Arabia, Jordan, Lebanon, Egypt and Azerbaijan.

The fare foregoes checked baggage and includes only a 7kg carry-on allowance.

The structure comes as Etihad tries to turn around its performance after it recorded its second consecutive year of losses in 2017, with a $1.52 billion loss for the year.

It has introduced other changes too, including additional food and beverage items that economy passengers can buy on board, and a live auction system to bid for premium seats.

Yet there are no plans to turn the carrier into a low-cost, long-haul business, Gulf News writes.

In an interview with Bloomberg in July, chief executive Tony Douglas said the aim is to make the airline “a reinvigorated innovator brand, with an optimised and profitable network.”

“More choice”
About the new fare, Robin Kamark, Etihad’s chief commercial officer, said: “After a successful trial of the Deal Fare late last year, purchasing behaviour demonstrated guests appreciate having more choice and like to be able to select the travel option that best meets their needs.

“Guests travelling for business, weekend getaways or day trips who like to travel light can now avail cheaper fares.”

Passengers who want to add checked baggage after buying a Deal Fare can purchase extra allowance at check-in or get 20% discount in advance.

Etihad Guest members who buy a Deal Fare will continue to get a free checked baggage allowance, which ranges from 10kg for Guest Silver to 20kg for Guest Platinum.

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