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Photo: Europcar

Europcar partners up with SAS

The worldwide car hire giant “shares the same sense of customer satisfaction” as the Scandinavian carrier.

Europcar is entering into a partnership with Scandinavian Airlines, Breaking Travel News reports.

SAS passengers will be able to “benefit from Europcar’s flexible and high-quality service through its impressive coverage of its car hire network,” the news piece says.

When booking a flight, passengers will get access to Europcar hire vehicles, and special offers will be made available at a number of key points in the booking process and during the journey.

“Europcar and SAS share the same sense of customer satisfaction and we are confident in our ability to support passengers in their first and last miles with a qualitative experience through a wide range of tailored and exclusive services,” said Siham El Haïl, head of international partnerships at Europcar.

“We are delighted to partner with Scandinavian Airlines supporting the mobility of our shared clients.”

Rental expansion
Headquartered in Paris, Europcar operates in 140 countries worldwide. In early 2017, it announced a trio of acquisitions, namely Europcar Denmark, Milan-based GuidaMi and Germany-based Buchbinder.

Then, in June, it revealed an intention to acquire low-cost car rental company, Goldcar, for an enterprise value of €550 million. This acquisition was completed in December, but it has negatively impacted the company’s results this year.

The global car rental market was valued at around US$58.26 billion in 2016 and is expected to reach $124.56 billion by 2022, growing at a compound annual growth rate of 13.55% between now and 2022, according to Zion Market Research.

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