Europeans choose “voluntourism” in Asia

Long-haul tourists help on dolphin and turtle programs

Long-haul markets to Malaysia are getting an appetite for volunteer tourism. Agents and operators say there is strong interest in this growing niche segment. Before, CSR (corporate social responsibility) programs were of interest only to meeting and incentive groups from European markets. But in the last couple of years there has been growing interest from the FIT segment too.
To reach this demand, pan-Asian incoming agency Diethelm Travel will work with tour operators in Germany to promote more volunteer tourism programs in Sabah and Sarawak for the FIT market this year.
Another player in Malaysia, Sarawak-based Masama JS Adventure Tours, saw 30% year-on-year growth in the number of participants for its turtle conservation program at Talang-Talang Island, with the most requests coming from FITs from the Netherlands. Conservation tours in Sarawak are in demand, especially those with the rare Irrawaddy dolphins in the Santubong area.
“The FIT tourist involved in volunteer tourism spends at least 50% more than the average tourist, as they even pay the locals a fee to be involved [in activities],” explained Alex Lee, CEO of Terengganu-based Ping Anchorage Travel & Tours.
TTG Asia
[pictured: Leatherback Sea Turtle]

x

Check Also

Emirates, Ryanair, Flybe, Austrian, Virgin, British Airways, easyjet, American Airlines, airlines, load factor, PLF, fullest, planes, aircraft, environment, business, profit

Airlines with best and worst load factor

Flying planes full makes airlines far more profitable, and it’s better for the environment.

Svart, hotel, Svartisen, environment, energy positive, carbon neutral, glacier, Bodo, Norway, stay, circular, Snøhetta, design, architecture

World’s first energy-positive Arctic Hotel

A Nordic firm of architects has designed a future hotel that will produce more energy than it uses.

Delta, airlines, United, American Airlines, pay, pilots, bonus, wage, profit share, usa, captains

Airline gives employees $1.1bn

Delta Airlines is being generous, and people working for its competitors are not too happy.

Avinor, Oslo, airport, Gardermoen, ski, equipment, baggage, rules, dates, busiest, winter holiday, fly

Busiest winter dates to fly from Oslo

Hundreds of thousands of passengers will be using Oslo Gardermoen in the next couple of weeks.

Deutsche Bahn, DB, delay, storm, compensation, passengers, stranded, climate change, Spiegel, trees, branches

Deutsche Bahn “twists” climate change

German media accuse rail operator of exploiting climate change to avoid blame for delays.

Hoseasons, sale, Wyndham, rentals, holiday, vacation, business, M&A, hotel, Europe, private equity, James Villa Holidays, cottages.com, Landal GreenParks, Novasol

Wyndham sells European business

The US hospitality giant sells its European business to a private equity firm for $1.3 billion.