German-speaking markets excite Silversea

Silversea expands German-speaking management team

Silversea has strengthened its presence in the German-speaking cruise market with two appointments.

Tina Kirfel joins as general manager and sales & marketing director Europe, Middle East and Africa (EMEA). She will report directly to Steve Odell, president EMEA & Asia Pacific, and will be based at Silversea’s Frankfurt office.

Additionally, to increase the company’s focus on the German-speaking markets, Andreas Nuessel currently sales manager for Switzerland and Austria, has been promoted to the new position of regional sales director for Germany, Austria and Switzerland. He will report directly to Kirfel.

“The EMEA region holds unlimited potential for Silversea, especially in the German-speaking markets where we opened a dedicated Silversea sales office in Frankfurt in 2012,” Odell said.

EMEA encompasses all regional markets with the exception of the UK and Ireland, managed from Silversea’s London office.

TTG Digital

[pictured: Silver Shadow; photo courtesy Silversea]


Check Also

Cruise firm orders ‘luxury icebreaker’

Norwegian shipbuilder to build cruise ship for Ponant

Zika, virus, mosquito, Singapore, travel advice, pregnant, spray

Zika less of an issue – for US travellers

Reversal of attitudes to Zika as virus spreads

Silversea, refit, drydock, Whisper, Wind, Discoverer, refurbish, wifi, satellite

Silversea in $170 million fleet-wide refit

Plan includes satellite antennas to boost internet speeds

Silversea, luxury, cruise, service, robot, Instagram, social media, marketing, Evolve, Lisa McAuley

Silversea to evolve with social media, not robots

Travel trade should not pay too much attention to “fads”

cruise, ships, Clia, trend, terror, security, Vago

Strong cruise growth forecast in Europe

Association says measures are in place to maximise security

travel agent, adventure, travel, conference, trade, millennial, agent, attract, social media, young, holiday

Adventure travel event set for January

London to host adventure travel conference and show