“Charm, warmth and hospitality” to make Philippines ideal host
The PATA Travel Mart 2012 will take place in Manila, capital of the Philippines, with dates to be confirmed soon. The event, the bid for which was won over other strong contenders, will be hosted by the Philippine Department of Tourism and the Tourism Promotions Board. Manila hosted the very first PATA Travel Mart in 1978, when over 300 delegates assembled.
After more than three decades, the event remains one of Asia Pacific’s leading travel shows, regularly attracting 1,000 delegates while still maintaining an exclusive B2B professional trade only format. The Philippines has also hosted other key PATA events in the past. The event is scheduled to take place at the SMX Convention Centre, the biggest private venue in the Philippines and one of the flagship establishments of the country’s MICE industry.
“The forthcoming PTM2012 will give us the opportunity to showcase once again the beauty and culture of our country and the charm, warmth and hospitality of a friendly people, as well as the new tourism infrastructure in place,” said Alberto A Lim, secretary of the Philippine Department of Tourism.