No more printed newspapers on SAS planes

More digital newspapers to download via SAS app
SAS says it is increasing the number of digital newspapers available to download on its app and that “printed newspapers are disappearing from the gate” from March 1.
Since last summer, a variety of national and international newspapers have been available to download to smartphones or tablets from the app’s digital “newsstand” up to 22 hours before departure – a service SAS says is “becoming increasingly popular”.
The switch from printed newspapers to digital is also a cost-saving measure for the airline, Eivind Roald, the airline’s executive vice president commercial, explained.
“Our digital focus is the main reason we will discontinue printed newspapers at gates. The huge volume of printed newspapers at airports is also a challenge from a logistics and environmental perspective,” he said.
“We have chosen to invest more resources in developing digital solutions that mean you can make a far more individual choice of reading matter on board, whether this is the Financial Times or a local paper.”
Printed newspapers will still be available in airport lounges.
Newspapers to be available via the app include Sweden’s Aftonbladet, Dagens Industri and Svenska Dagbladet, Denmark’s Børsen, and Norway’s Aftenposten, Dagbladet and Dagens Næringsliv, as well as international press such as Die Welt, Financial Times, International New York Times, and The Independent.
TTG Nordic
[photo courtesy SAS]


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