The carrier’s loyalty programme allows members to earn points by renting cars and will invite them to join Avis’ own loyalty scheme.
Norwegian Reward, the loyalty programme of Norwegian, has added a new car rental partner, Avis Car Rental, which the carrier says will allow members to earn points towards its flights when booking a car at destinations on the loyalty scheme’s website.
Norwegian Reward lets its members earn cheaper or free flights. These “everyday consumers” receive CashPoints that can be earned by booking Norwegian flights and buying products and services with a list of partners.
From today that also includes Avis, and the loyalty scheme’s members can earn up to 10% CashPoints and up to a 15% discount when booking a car with the firm, Norwegian says. Members can also add an additional driver free of charge.
In the coming weeks, members who take more than six Norwegian flights in a year will be receiving an invitation to what’s called the Avis Preferred Plus tier in the Avis loyalty scheme for at least a year. Members with 18 Norwegian flights or more will get an invitation to the Avis President Club.
8.3 million members
Norwegian Reward has more than 8.3 million members worldwide, and the loyalty scheme was voted Program of the Year Europe & Africa for the second consecutive year at the 2018 Freddie Awards.
“With more than 8 million reward members worldwide saving money on Norwegian flights, adding car rental to their holidays can provide even more relief to their wallets thanks to our new partnership with Avis,” said Brede Huser, managing director at Norwegian Reward.
Julia Kemp, director of global sales and partnerships at Avis, added that “ensuring excellent customer service and rewarding our customers is very important to us, and being able to offer the benefits of our loyalty programme Avis Preferred to members of Norwegian Reward is a great fit.”