Princess Cruises to sail in China with debut

Sapphire Princess to be based in Shanghai from May

 

 

Princess Cruises says it will base its ship Sapphire Princess in Shanghai from May 2014 and simultaneously introduce a cruise experience called Princess Class.

During the four-month season, the vessel will offer four different sailings to South Korea ranging from three to seven days. Three-day cruises will call at Jeju, while the seven-day itinerary will cover Seoul, Busan and Jeju.

The line’s Princess Class cruise experience will be introduced to Chinese travellers, offering “customised services and onboard features that will inspire and enrich the travel experience of each cruise passenger”, according to a press release.

“We expect considerable growth in the cruise industry in the years to come, and we’re happy to support Princess Cruises as they expand here in China,” a spokesperson from the Shanghai Municipal Tourism Administrative Commission said.

Princess Cruises has offices in Beijing, Tianjin, Shanghai, Guangzhou and Chengdu.

TTG Asia

[pictured: Sapphire Princess photographed in Auckland, New Zealand, in 2007]

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