SAS, Apollo, tour operator, deal, agreement, holiday, flights, charter, tour operator
Star Alliance

SAS and Apollo renew €100mn cooperation

The airline will fly the tour operator’s customers between 20 Nordic locations and 30 destinations in the south.

SAS and the pan-Nordic tour operator Apollo are extending their cooperation to include the summer season in 2019, in a deal worth about SEK 1 billion (€100 million).

It relates to charter flights within Europe, meaning that SAS will fly Apollo customers between 20 locations in Sweden, Denmark and Norway and 30 destinations across the continent.

The airline will continue for another year to be Apollo’s main partner for the majority of its charter flights from Scandinavia during summer 2019, flying alongside the operator’s own airline Stockholm-based Novair.

Apollo says it values SAS’s “flexible aircraft fleet” for being able to provide direct flights from airports both in metropolitan areas and regionally across Sweden, Norway and Denmark.

In Denmark, for example, Apollo offers departures from airports in Copenhagen, Billund, Aalborg, Aarhus, Karup and Odense.

“For Apollo, it is natural to continue our cooperation with SAS, it is a safe and good partner for Apollo. Our customers appreciate the service and reliability that SAS offers with direct flights to several of our destinations,” affirms Leif Vase Larsen, Nordic president of DER Touristik, the German company and Rewe Group subsidiary, which bought Apollo in 2015.

Over 15 years
At SAS, there is also great satisfaction with the continued cooperation with the Scandinavian charter agency, which mainly offers package tours to destinations in Greece and Turkey.

SAS says it is “looking forward to further strengthening our partnership, now over 15 years, with Apollo,” in the words of Markus Ek, the airline’s global corporate and agent sales manager.

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