SAS named LGBT “favourite airline”

SAS beats LGBT-friendly airlines like American, LAN and Virgin

Scandinavian Airlines has been named “favourite airline” at the EDGE Awards after 70,000 online votes were cast. The annual event features a number of travel, lifestyle and entertainment categories and is organised by Edge Media, one of the leading LGBT media houses in the USA.
SAS edged out other LGBT-friendly airlines, such as Air New Zealand, American Airlines, JetBlue, LAN Airlines and Virgin America/Virgin Atlantic, to win. In 2010, SAS launched what became one of that year’s most successful global media campaigns, “Love is in the air”, which concluded with the world’s first gay and lesbian weddings in the air on a flight between Stockholm and New York. At the end of last year, the airline created a gay video version of its SAS Crew Guide concept, featuring Anton Hysén, a young Swedish footballer player who came out last year and currently the favourite to win “Dancing with the Stars” in Sweden.
SAS has won several awards for its focus on LGBT travellers, including a Flightglobal Webbies Awards for Online Campaign of the Year and Innovator of the Year by the International Gay and Lesbian Travel Association. It also carries LGBT-focussed web information, at
TTG Nordic
[photo courtesy SAS]


Check Also

City Jet and Air Nostrum to merge, the consolidation in European aviation is on-going.

Irish City Jet and Spanish Air Nostrum join forces and when merged under a holding company it will emerge as the largest regional airline in Europe.

SAS, passengers, stats, numbers, figures, Norwegian, monthly, June, 2018, weaker, stronger, routes

SAS sets another passenger record

The airline has broken its previous monthly passenger record from 2014, though it is still behind Norwegian.

SAS, Norwegian, airline, history, story, Scandinavia, aviation, Norway, Sweden, Denmark, Pole, flight, intercontinental

Goodbye Scandinavian Airlines System, welcome SAS!

It has been a long and eventful journey for Scandinavia’s premier airline. Now that Norway has sold its remaining shares in the airline, it is the end of an era – and what an era!

sas, Nordic, Scandinavia, sale, sell, stake, shares, state, government, buy, investors,

Norway sells all its shares in SAS

There is now speculation that Sweden will also sell its stake, but Denmark will keep hold of its own shares.

SAS, Sweden, tax, aviation, airlines, Copenhagen, travel, Hong Kong, route, Stockholm, Arlanda, Cathay Pacific

SAS moves Hong Kong from Stockholm to Copenhagen

SAS says it is moving its route to Hong Kong to the Danish capital, at the expense of Stockholm Arlanda.

SAS, Apollo, tour operator, deal, agreement, holiday, flights, charter, tour operator

SAS and Apollo renew €100mn cooperation

The airline will fly the tour operator’s customers between 20 Nordic locations and 30 destinations in the south.