SAS passengers play chess grandmaster

Airline launches deal with world chess champion
SAS says it has launched a global partnership with World Chess Champion Magnus Carlsen and the company Play Magnus – so that the Play Magnus game is available on board SAS inflight entertainment systems from November 1.
The partnership “will help to realize Magnus Carlsen’s dream of bringing chess out to the wider world and give SAS travellers the unique opportunity to play against the highest-rated chess player in history,” the airline enthuses.
Passengers are able to play against the Norwegian grandmaster at different levels, divided into age groups according to what level Magnus himself was on at that age – from age five to his current age of 25.
All long-haul passengers will be shown an introduction video via the inflight entertainment system where Carlsen challenges passengers to test him out. He has made a series of six tutorials that will be available on SAS TV, with tips on how to play chess like him. Passengers will also be able to play against each other on other SAS flights up in the air.
TTG Nordic


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