Saudi Arabia to make first appearance at WTM

Saudi will exhibit at this year’s World Travel Market

Saudi Arabia will be sending representatives from the Saudi Commission for Tourism & Antiquities (SCTA), as well as Saudi Airlines and low-cost airline flynas, to the world’s leading travel industry event. The World Travel Market show will be held at Excel in London on November 3 to 6.

The move comes as the Saudi government invests the equivalent of €22.5 billion in tourism between 2013 and 2023 to better handle growing visitor numbers and boost local employment.

It has been forecast Saudi Arabia’s visitor numbers will grow to 21.3 million over the next decade. The SCTA has already invested €2.3 million to set up tourist information centres providing information on events held in the country.

“Saudi aims to highlight the historic potentials of the Kingdom of Saudi Arabia as a crossroad of civilizations through displaying part of its history, heritage, achievements and tourism potentials by way of print material and direct communication,” Hamad A Alsheikh, the commission’s vice president for marketing and programs, said.

“We plan to highlight and introduce the existing tourism investments in the Kingdom of Saudi Arabia in different fields, especially in the convention and exhibition sector and accommodation sector, in addition to other tourism and investment areas.”

TTG Digital

[pictured: King Abdulaziz International Airport (KAIA) Development Project, near Jeddah]


Check Also

Joon, air france, millennial, Oslo, flight, first, Nordic, destinations, Paris

Millennials visit Oslo on first Joon flight

Air France’s millennial-focused Joon adds its new-generation travel experience to Oslo Airport.

SJ, rail, train, Sweden, bookings, domestic, mountains, Are, travel, tourism, Easter

Booking pressure on Sweden’s Easter rail trips

Which Swedish rail destinations are seeing the biggest leaps in popularity this year?

Helsinki Marketing, MICE, Helsinki, meetings, congress, conferences, travel, Sustainable, multilingual

Helsinki congress visitors “ahead of Nordic rivals”

The Finnish capital attracted a record number of congress visitors last year.

OAG, Kaunas, Vilnius, Lithuania, technology, specialists, human resources, IT, air, travel, business, flights, Luton

Air links drive Lithuania’s high-tech growth

Air travel intelligence firm OAG will create a new development centre in the country’s second city Kaunas.

tourism, overtourism, travel, coral reef, environment, Philippines, close, Boracay, beach, sewage, water quality

Paradise island to shut down for clean-up

The travel trade struggles to rearrange bookings with just a month to go before Boracay’s closure.

Air France, strike, unions, vote, Easter, March, 2018, cancel, flights, travel

Air France passengers face two strikes

Turbulence ahead as unions vote to stage strikes on both of the upcoming Fridays.