Scandic expands presence in Germany

Nordic chain will take over Alsterhof Hotel in Berlin

Scandic is increasing its presence in Germany by taking over the Alsterhof Hotel in Berlin, scheduled for September 1. The hotel has 217 rooms, which underwent an €8 million refurbishment in 2012.

The property will change its name to Scandic Berlin Kurfürstendamm. Scandic will take over the whole business, including staff. The chain currently has two hotels in Germany, Scandic Potsdamer Platz in central Berlin and Scandic Hamburg Emporio in Hamburg.

The hotel’s location is in the old district of Kurfürstendamm, near the KaDeWe department store and Berlin Zoo. A long lease has been signed between Scandic and the Norwegian hotel and property owner Lars Wenaas, who also owns Scandic Potsdamer Platz in Berlin.

“The German economy is performing strongly, which is one reason why we’re choosing to expand in Germany, Europe’s biggest hotel market,” Scandic CEO Frank Fiskers explains.

“In addition, we’ve had a very positive reaction to our existing hotels in the country, showing that people appreciate Scandic as a brand and as a concept. We’re also pleased to be extending our partnership with property owner Lars Wenaas.”

TTG Nordic

[image courtesy Scandic Hotels]