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Image: Scandic Hotels Group

Scandic Hotels launches credit card

Scandic Friends Mastercard, launched together with SEB, is linked to the hotel company’s loyalty scheme. But there’s a monthly fee.

Scandic Hotels launches its own credit card today, which is connected to its Scandic Friends loyalty programme. The company says the card will offer members “more opportunities to earn points and faster ways to level up”.

Scandic Hotels Group maintains that its loyalty programme, which was introduced in 2008, is the biggest in the Nordic hotel industry with 2.4 million members.

The new credit card is being offered in cooperation with SEB Kort and is launched initially in the Swedish market, with the rest of the Nordic countries to follow in 2019.

Scandic Friends Mastercard is an actual credit card that allows members to earn points on everything they pay for with the card.

Earned points can then be used towards hotel nights, weekend getaways and products and services from the hotel firm’s partners.

There is a ‘welcome bonus’ of 10,000 Scandic Friends Basic points, with which members can already move up to the next membership level.

Members earn 20 Bonus points per SEK 100 (€9.75) spent. However, there is a monthly fee for the privilege of having the card, of SEK 29.

Loyalty update
In January, Scandic launched an updated loyalty programme featuring a new app, improved benefits, new partnerships and more ways to spend points.

“Scandic’s focus is always the guest experience and offering products and services adapted to their needs,” claims Alvin Argus, Scandic’s vice president customer for loyalty and insights.

“Launching the Scandic Friends Mastercard is the next step in giving our Scandic Friends members even more benefits, starting with a welcome bonus of 10,000 points.”

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