The chain will open a new property in the fast-growing market of Voss, Norway, for leisure and conferences.
Scandic Hotels has signed a long-lease agreement to operate a new hotel in Voss, one of Norway’s most popular leisure travel destinations surrounded by mountain scenery.
Scandic Voss will be “a centrally located hotel with excellent meeting facilities” – and also the first hotel in town to be operated by a large hotel company.
The new-build property, expected to open in January 2020, is being designed by Oslo-based Dark Architects, while the developers are Bane NOR Eiendom and Odfjell Eiendom.
Scandic says that western Norway is an important region for the company and it has developed strongly in this region in recent years. Scandic Voss will be the chain’s ninth hotel in the Hordaland region alone.
The scenic area of Voss stands out as an area of solid growth for hoteliers, with hotel stays there rising by 11% in 2017. The town is an hour’s drive from Norway’s second city of Bergen, with a growing leisure segment for both summer and winter activities.
Scandic Voss is being designed to blend in with the architecture of the town and will be adapted to accommodate two target groups – leisure guests and corporate and conference clients.
With its 216 rooms, restaurant, bar and meeting facilities for 350 people, it will be “a landmark and a natural gathering place in the town”, Scandic promises.
“This new hotel solidifies our market-leading position in the growing region of western Norway where we already have eight hotels in Bergen,” explains Even Frydenberg, president and CEO of Scandic Hotels Group.
“To be able to offer a combined leisure and conference hotel so close to Norway’s second largest market will further strengthen our presence in the area while accentuating our hotel portfolio in the leisure segment.”