Singapore Airlines says it will fly Singapore-Copenhagen daily from November 2019, to fight competition and attract new passengers.
In a year’s time, Singapore Airlines will fly with an Airbus A350-900 on its route to Copenhagen, while at the same time increasing its frequencies from five to seven per week.
The carrier made the announcement this week at a press conference together with its joint venture partner SAS and Copenhagen Airport.
From November 2019, SIA replaces the Boeing 777-300ER with 264 seats currently flown to CPH with a new Airbus A350-900 with 253 seats, adding two new departures on the route on Mondays and Wednesdays.
The specific date for the introduction of the new aircraft type and daily connection has not yet been revealed.
The expansion of the route comes as part of the SIA-SAS joint venture, which has been in place on the Singapore-Copenhagen route since February 2013.
Despite increasing competition in traffic between Copenhagen and Southeast Asia and on to Australia and New Zealand from companies like Thai Airways, Emirates and Qatar Airways, Singapore Airlines and SAS have a strong belief that there is a basis for daily direct connections to Singapore.
“Of course we feel the competition, but we are convinced that with our strong product with a high level of service and one of the world’s most modern aircraft types, we will be able to attract many new passengers,” Erwin Widjaja, Singapore Airlines’ general manager for the Nordic countries, tells Check-In.dk.
The partnership between the two airlines expanded last year when SIA opened a route between Singapore and Stockholm, with a stopover in Moscow.
That route is operated with Airbus A350-900 – the same aircraft type that will be added to the Copenhagen route late next year.
“With the upcoming daily service in Copenhagen we will offer 12 weekly departures direct to Singapore and on to the other destinations covered by our joint venture agreement. We are particularly pleased to strengthen the offer for our frequent travellers,” says Anders Wahlström, sales manager at SAS for Sweden and Finland.
About 117,000 passengers use the Copenhagen-Singapore route annually, and with the route going daily Singapore Airlines expects to reach around 164,000 passengers a year.
Approximately one third of these passengers are incoming passengers from Singapore, Southeast Asia, Australia and New Zealand, and another third are transfer passengers, many of whom are flying with SAS. This means that the route also helps to strengthen Copenhagen Airport’s hub status.
“This is a very good example of how the airport as a hub strengthens both airlines by transferring passengers from the SAS network to the Singapore Airlines network and vice versa,” explains Thomas Woldbye, chief executive at Copenhagen Airport.
He sees the route going daily from next winter as a great advantage.
“A daily connection is just better. It’s important for business travellers especially, that they don’t have to think about which days there is a direct connection to Copenhagen. But also for the many passengers who transfer at one end or the other it means it is possible to fly any day,” Woldbye tells Check-In.dk.
SIA’s A350 is equipped with three classes, 42 seats in business, 24 in premium economy and 187 seats in economy.
That excludes completely the First Class product available on the current Boeing 777-300ER, which is equipped with four classes.
This means that to experience First Class to Singapore, passengers will have to order a ticket with departure within the coming 12 months.