“Social airline” connects travellers and locals

KLM hooks fliers up with locals to experience Amsterdam
KLM will soon be offering travellers a unique opportunity to experience Amsterdam while socialising with a local.
The new service, called Layover with a Local, lets travellers waiting for their connecting flights at Amsterdam Airport Schiphol, one of Europe’s busiest hubs, to meet up with locals in the city who enjoy meeting new people.
A social profile of both the traveller and the local makes what the airline calls “the perfect match to give travellers with a layover an authentic Amsterdam experience during their brief visit to Holland”.
The service is intended for travellers with a layover of six hours or more at Schiphol. Based on flight information, travellers can sign up for the Layover with a Local app, which can turn a transfer at the airport into an Amsterdam city trip.
Travellers are matched with a local based on languages and social interests. After touching down at Schiphol, the app provides them with clear instructions as well as a free train ticket to the city centre, where they hook up with the local. After the get-together, the app helps the travellers get back to the airport on time.
“This initiative fits KLM’s positioning as a social airline,” said Tjalling Smit, senior vice president for digital at Air France-KLM. “Around 70% of KLM’s passengers catch connecting flights at Schiphol, which is why we created this service that turns layover time at the airport into a unique and social experience in Amsterdam with a new friend. Travellers who catch a brief glimpse of Amsterdam this way may decide to come back in future to get the full Amsterdam experience.”
The app will be available from mid-March and the service is initially for travellers departing from the United States, Canada and Italy.
TTG Nordic

x

Check Also

Benjamin Smith, Air Canada, Air France, KLM, ceo, chief executive, appoint, unions, French, Analysis, airline, nationality

Unions angry new Air France CEO isn’t French

It is “inconceivable”, unions say, that Air France-KLM would name Air Canada COO Benjamin Smith.

WeChat Pay, KLM, Air France, Finnair, social media, airlines, Chinese, travellers, reach, marketing

How Europe’s airlines use WeChat to reach China

KLM, Finnair and Air France are among those maximising their presence among China’s outbound travellers.

KLM, strike, pilots, union, dates, work-life balance, pay

KLM pilots threaten to strike

No dates have been announced, but strikes will not take place at least until Friday, a union says.

Qatar Airways, Doha, Oslo, increase, flights, week, capacity, Qatar, connect, airports, Middle East

Qatar Airways start flights to Gothenburg Landvetter airport

The ever-growing airline from Qatar starts wide-body Boeing 787-8 operations to Gothenburg in December 2018.

Widerøe, air france, codeshare, travel, tourism, Norway, KLM, ticket, flights, connections, Scandinavia, Oslo, Bergen

Widerøe in deal with Air France as well as KLM

Several months after it signed a codeshare agreement with KLM, Widerøe approves one with Air France.

Air France, KLM, management, ceo, cfo, search, successor, open letter

Troubled search for a new Air France-KLM chief

There has been a backlash since rumours that the CFO of a water and waste management company was about to be nominated.