Travel agents can’t wait for World Cup to end

Early exit for favourite teams will be good for business

Travel agents in European countries think an early exit for their favourite teams will be good for business. Agents are bracing themselves for the usual predictions of a summer slowdown as World Cup fever takes hold.

In England, the managing director of online travel agency Bookable Holidays, Jason Dwyer, admitted he was hoping the England team would be “kicked out soon”.

“We’ve seen it before – the whole nation gets behind England and booking holidays takes a back seat,” he said. “The sooner we get knocked out the better. If England go all the way, it’ll be more of a ‘lates market’ and we’ll be offering even more ridiculous discounts this summer.”

Anthony Goord, owner of Plymouth-based Peter Goord Travel, agreed, saying that business had already started to decline. “The first week in June has been excellent and this week all of a sudden it seems to have really wound down.

In a TTG poll, 72% of respondents said they expected to see a sales slump during the World Cup.

However, the cruise sector seems to have avoided a dip in sales after announcing plans to screen all games live on a number of ships.

Graham Dullop, manager at Cruise Club International, said the slowdown he had expected had not materialised. “We’re not seeing any drop-off. Traditionally this would happen, but the number of cruise lines that will be showing the matches has prevented a tail-off.”

TTG Digital


Check Also

Laudamotion, Niki, buy, Lauda, flights, Germany, leisure, airline, Ryanair, deal, O'Leary, reason

Why is Ryanair taking over the ‘new Niki’?

Ryanair looks to increase its presence in Germany and Austria as it puts forward a plan to buy 75% of Laudamotion.

Antonov, An-148, crash, grounding, Moscow, accident, loss, cockpit, recording, captain, countries, safety

Russia grounds AN-148s, crash audio released

The grounding comes just over a month after the crash of Saratov Airlines Flight 703 near Moscow.

China Eastern, orgy, hotel, scandal, cabin crew, flight attendants, denial, social media, Weibo, Shanghai, Madrid, Stockholm

Airline denies cabin crew orgy

China Eastern, soon to launch to Stockholm, makes an emphatic denial after a graphic sex tape emerges.

mould, Denmark, museums, culture, history, visitors, funding, rot, damp, rain, climate

Denmark’s past is rotting away in its museums

Poor storage facilities and a wetter climate mean that mould is destroying cultural heritage.

Virgin Atlantic, flights, seating, economy, three, light, delight, classic, luggage, low-cost, priority, legroom, transatlantic, USA

Virgin Atlantic splits economy into three

The changes are “the biggest change to our Economy cabin in over a decade”.

Avia, Toyota, app, service, technology, connected, fleet, cars, hire, rental, business, app

Avis boosts fleet of “connected vehicles”

The car hire giant will add 10,000 Toyota vehicles to its expanding connected fleet.