A sprawling new beach-side TUI Magic Life Club is set to open in the increasingly popular West African island state.
TUI Group is to expand its portfolio of owned hotels in the Cape Verde Islands with the addition of a new resort. The first TUI Magic Life club in the island state off the west coast of Africa will be developed on the island of Boa Vista.
The “extensive” resort will be located right on Praia de Chaves beach and will feature 575 rooms. It is scheduled to open in the 2021-22 winter season.
The news means that the tour operator’s portfolio in Cape Verde will grow to seven owned hotels. Apart from five Riu properties, the first Robinson Club is currently being built on the island of Sal.
The travel brand also operates the TUI Sensimar Cabo Verde Resort & Spa concept hotel in the islands.
The future TUI Magic Life Boa Vista club will cover 108,000sqm and feature four restaurants, four bars, five pools and a 1,600sqm wellness area. The club will also have an aqua park for children, four tennis courts, a football pitch, four volleyball courts and an archery range.
In summer 2019, the portfolio of the TUI Magic Life brand, whose hallmarks are its all-inclusive services and sports and entertainment programmes, will include 16 clubs in Spain, Italy, Greece, North Africa and Turkey.
“We already have around 350,000 customers per year travelling to Cape Verde with TUI,” said Sebastian Ebel, TUI Group executive board member in charge of hotels and resorts.
“With the construction of a new club in the archipelago, we are therefore not only creating an additional year-round destination for our guests but also investing in the future of our hotel business.”
He adds that TUI’s Hotel & Resorts segment already accounts for around 40% of the group’s earnings.
“Apart from the unique location of TUI Magic Life Boa Vista, our guests will appreciate, in particular, the hospitality of Cape Verdean inhabitants and the Portuguese-African culture,” commented Andreas Pospiech, managing director TUI Magic Life.
TUI calls the West African island state “a tourism success story”. Tourism is the country’s number one growth sector and the government is expected to further expand it over the coming years.
TUI says it is one of the country’s “key partners”, as its customers already account for more than one third of all visitors to Cape Verde. Apart from the employment opportunities in the hotel and excursions businesses, the group also “supports the sustainable development of the destination” through projects run by TUI Care Foundation.