TUI long-haul growth to Asia and Singapore

More long-haul flights for Asia holidays and cruises
TUI Group is set to further tap into Asia as part of its long-term growth strategy. The tour operator giant says it will “expand its portfolio of unique holiday experiences for customers” with more long-haul vacations to destinations such as Singapore, Malaysia, Indonesia, Thailand and Vietnam.
For the first time, the company will also build a seasonal base for the rapidly growing cruise operations of TUI Cruises, a joint venture between TUI Group and Royal Caribbean Cruises. The Mein Schiff 1 cruise ship is now based in Singapore for the northern winter season.
Singapore’s Marina Bay Cruise Terminal will be key to starting regional growth with 2,000 passengers per week, TUI says. Currently, the operator is sending about 315,000 guests a year to Asian holiday destinations and metropolitan cities.
With the increased portfolio of offers, bookings to Asia are expected to rise. Currently guests visiting the region just from TUI’s German tour operator are up to 15% in Asia and in Singapore 45% higher than the previous year.
“As we are increasing our long-haul packages to all-year destinations we are also looking into expanding our cruise operations into the area,” said Sebastian Ebel, TUI Group board member. “Singapore has not only a state-of-the art airport with Singapore Airlines being our premium partner but also a highly sophisticated port operation, which made the choice for our base an easy decision.”
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