Wave of tourists flocking to Copenhagen

New routes benefit American and European visitors
New lower-cost flights are giving Copenhagen a big incoming tourism boost, with 27% more international guests flying in to the Danish capital’s airport in the first quarter of 2016. It is the biggest growth rate seen in years.
“Denmark has moved up the list of interesting destinations for many people now that we have opened up new flight routes,” Thomas Woldbye tells newspaper Jyllands-Posten.
New routes from budget carriers like Ryanair, easyJet, Norwegian and Wizz Air are driving forces behind the increase, he said.
American tourists are also taking advantage of new direct flight options from both Norwegian and SAS. American tourists’ overnight rose 20% in Q1 2016, continuing a trend seen in previous quarters. Local shops, restaurants and attractions are benefiting.
Norwegian has added New York, Los Angeles, Orlando, Las Vegas and Boston over the last three years, while SAS has also added Boston and has increased frequencies to flights from San Francisco and New York.
“Direct routes from strategically important markets are essential for continued tourism growth, whether that is traditional holiday guests, cruise ship passengers or convention participants. We can see that in the number of tourists coming from the US, where we have marketed ourselves as a destination in connection with the new routes,” Mikke Aarø-Hansen, head of Wonderful Copenhagen, told Jyllands-Posten.
Jyllands-Posten / The Local

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