Wholesaler reports sharp Scandinavia growth

Tourico Holidays sees steep rise in Scandinavian market
Global travel wholesaler Tourico Holidays announced today that it increased room nights in Scandinavia by 60% year-on-year in 2015 with a 35% gross revenue rise.
US-based Tourico, which calls itself the world’s fastest growing travel wholesaler, also signed eight new Exclusive Deals agreements – or pre-purchased hotel room blocks – with Nordic properties, guaranteeing its clients discounted rates of up to 60% off the retail rates.
The agreements were made recently with hotels in Copenhagen, Oslo, Stockholm, Gothenburg and Malmö. The company expects to have a total of 20 Exclusive Deals in the region by the end of 2016.
“With nearly 5,000 distribution clients in over 100 countries, Tourico Holidays has the only network in the world that can drive demand to a particular region of the world – rather than just service it,” said Steve Skidgel, Tourico’s executive vice president of global product development.
“As large suppliers in Scandinavia continue to partner with Tourico, and as the company continues to dedicate additional resources to the market, we anticipate that the growth in this region is just getting started.”
Tourico says it is in partnership talks with some of the leading hotel brands in Scandinavia. As the company begins to ramp up its involvement in the region, it aims to rapidly strengthen its sales and product team on the ground to better support its growing partner network.
“With room nights, bookings, Exclusive Deals agreements and partners all increasing in 2015, we expect that momentum to continue building throughout this year,” Skidgel said. “Suppliers and distributors alike are beginning to realise that Tourico can help their businesses reach their full potential.”
TTG Nordic

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